October 2, 2022 at 6:00 a.m.

By Cass Jacoby.   

LIVE! At FRSA Bitec tells Heidi about how their new products are helping contractors deliver. 

RoofersCoffeeShop® sits down with Bitec’s David Allen and Joel Shealey LIVE! at the FRSA expo to discuss Bitec 2.0 and the many new initiatives and products the company is now offering. 

“We’re trying to grow Bitec,” says Joel. “We are bringing some new products into the mix and new customers and just be a brand new organization.” Bitec has been in elastomeric coatings for many years now, but they have recently expanded that to include rubberized and silicone coatings, as well as accessories.  

They have expanded their Imper-Sol™ coating line with three different products, an acrylic, a silicone, and a SEBS line. Additionally, they unveiled their Elastopav™ flashing compound and sealant line. The new full line of restoration products has been a hit with the contractor community. 

Despite the pandemic and the supply chain challenges that come with it, Bitec has been thriving. With contractors getting creative to meet growing demands with fewer materials, the availability of modified bitumen has been key to keeping projects on track. “Whereas single ply is hard to come by and modified bitumen is being used for those single ply applications now,” explains David.  

“We’ve done a number of systems that probably hadn’t been done in a few years, just because again, mod bit’s available and [contractors] had to get creative,” agrees Joel. Contractors will always flock to products that perform well and help them successfully complete jobs, but this is especially true when the product is a viable and available alternative.  

Learn more about Bitec in their RoofersCoffeeShop® Directory or visit bi-tec.com

About Cass  

Cass works as a reporter/writer for RoofersCoffeeShop, AskARoofer and MetalCoffeeShop. When she isn’t writing about roofs, she is putting her Master degree to work writing about movies and dancing with her plants.   





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